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How would you improve shopping experience via Alexa? — PM Question

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Photo by   Nicolas J Leclercq   on   Unsplash Interviewer:   How would you improve the shopping experience via Alexa? Shailesh:  Okay, before that, let me clarify my understanding of Alexa so that we are on the same page. Alexa is a virtual voice assistant that helps people seamlessly organise their lives by getting the information from the web, adding items to the Amazon shopping cart, or helping with home automation. Is the broad understanding of Alexa correct? Interviewer:  Yes, that’s okay. Shailesh:  Okay, now I have so m e questions that I want to clarify; my first question is, what is the objective of improvement? As per my understanding of the question, we are trying to improve the user experience and make it more engaging, want to increase the cart value, or reduce the time taken by an individual to buy the item. Is that correct? Interviewer:  Yes, correct. We can go ahead with this goal of reducing the time taken by the user to buy the item on amazon. Shailesh:  Alright, are

How will you improve Amazon? [Product Management Interview Question]

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Photo by   Christian Wiediger   on   Unsplash Interviewer:   How would you improve Amazon? Shailesh:  Okay, before I jump onto the solution, I want to clarify my understanding of Amazon. Amazon has different business verticals like Amazon marketplace, Amazon AWS, Amazon Prime, Firestick etc. This is not an exhaustive list, but these are the broad business verticals. Do you want to add something to it, or is it good? Interviewer:  Yeah, it is okay. Shailesh:  I have some questions th a t I want to clarify; since Amazon has different business verticals, which vertical are we trying to improve, or can I decide as I go ahead with the problem? Interviewer:  You can decide. Shailesh:  Okay, for this, I am assuming that we are trying to improve the Amazon marketplace. Since improvement can be of different types like acquisition, engagement or monetisation, what kind of improvement are we focusing on? As per my understanding, we should target engagement because Amazon is currently in a growth

Design a Digital shop? [Product Management Interview]

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Image sources: Photo by   Mike Petrucci   on   Unsplash TechnoManagers  is the complete guide for Product Management and Quant Interview preparation. Interviewer:   Design a Digital Shop Shailesh:  okay, let me clarify some questions to get the scope of the problem. What is the obje c tive of designing this digital shop? I am asking this question because the requirements of the different businesses can be different, and they can vary from big enterprise businesses to small and medium-sized businesses also, depending on the nature of the business. Interviewer:  We want to design the digital shop to empower those who don’t have their websites. During the covid era, small and medium-size businesses have taken a hit, so we want to empower them to achieve more. Shailesh:  Great, So we are designing this digital shop for SMEs. Are we going to provide our independent delivery fleet, or does the seller manage it, or does the buyer have to take care of delivery? Interviewer:  For now, you can a