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What should be the frequency of Ads in YouTube Shorts? [Google PM Interview Question]

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Interviewer: Suppose you are a YouTube Product Manager, How would you decide the number of Ads shown in between YouTube Shorts? Should we show Ads alternatively one after the other or  Show we show Ads after every 2 shorts or How would you decide what is that number? Is it after every 3 videos, 4 videos or 5 videos? I hope you have understood the question, if not, I will clarify your doubts Shailesh: I will start by asking a few clarifying questions. The first question that comes to my mind - Is this the first time we are showing Ads in the YouTube shorts, what’s the current behavior? Why this question is important is because whatever we do, we need to measure and assess according to the default behavior of the platform. Interviewer: Let’s assume this is the first time we are trying to show Ads in between YouTube shorts. Connect on LinkedIn : https://www.linkedin.com/in/priyanka-dalmia/ Connect on LinkedIn : https://www.linkedin.com/in/shailesh-sharma/ Book PM Mock Interview Resu...

How would you measure the success of Google Drive?

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Interviewer: How would you measure the success of Google Drive? Shailesh: Sure, I will start by asking a few clarifying questions. Interviewer: Please go ahead. Book PM / Consulting Mock Interview Resume Review Free Resources Shailesh: I will clarify my understanding of Google Drive. Google Drive is a cloud storage service offered by Google. It allows users to store files online be it text files, video files, spreadsheets etc. Then they can access them from any device with an internet connection. Users can also share files and folders with others, enabling collaboration on projects in real time. So this is what Google Drive is all about. It is also in line with Google's mission of organizing information and making it easily accessible. Interviewer: Sounds good. Shailesh: Now that we know the goal of Google Drive,  let’s see what is the value sought by the stakeholders? For Users: Users are able to Store, Manage and Access Files in a Storage System ( Google Drive ) and collaborat...

How would you measure the success of WhatsApp Status?

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  Interviewer: How would you measure the success of WhatsApp Updates commonly known as WhatsApp Status? Shailesh: I would start by clarifying my understanding about WhatsApp Updates or WhatsApp Status. Interviewer: Sure please go ahead. Shailesh: WhatsApp Updates or WhatsApp Status is a feature in WhatsApp where we can share memories with your contacts temporarily. Here we can share Videos, Photos, Text or Links which will disappear after 24 hours. Interviewer: Sounds right. Shailesh: Now I would like to talk about what is the goal of this feature and why did WhatsApp build this feature in the first place. How is this aligned with the goal of the WhatsApp? Interviewer: Sure. Shailesh: The goal of this feature is to make users connected without the traditional way of texting, it’s more of like a dynamic way of connecting with contacts. Also, it’s aligned with the overall goal of WhatsApp to make people feel connected in a very easy and intuitive way. This also ensures good engagem...